HOT WHEELS COMERCIALS

Storyboard development and audiovisual editing for official Hot Wheels commercials, developed under Mattel license for the Italian toy brand Mondo Motors.

I shaped the dynamic visual rhythm and narrative flow of the campaigns. My responsibilities spanned from translating concept scripts into detailed visual storyboards to final post-production and editing, ensuring seamless alignment with Mattel’s iconic brand identity and high standards while delivering high-impact content designed to captivate a young, fast-paced audience.

Project executed at Playroom 360 Agency (Murcia, Spain).